The easy history is the white and black stories of Detroit. The discovered stories, paint a new picture.
My experience of the new Detroit tells of what can be done by who knows how, and the lost feeling by those who don’t understand how. The how is the building of the next economy, the next employer, the next neighborhood of the next Detroit. Many will tell you that this is already happening, while the forgotten tell you of their hardship and the battle ahead. The forgotten need to become part of the next Detroit by understanding the next how.
Shotts Beverage Corp wants white and black stories to be part of the next how of Detroit, as we work to the future of new stories, product collection, building exterior and off grid power approval, along with team building.
All can earn and live as they succeeded as a team with the same goal and belief.
Team Shotts Beverage believe if you have the knowledge to know better, and learning is part of growing, it’s natural that we use that team knowledge to deliver a healthy body friendly beverage collection while engaging all to share the beverage experience along with the financial opportunity, and rewards.
Offer a quality body friendly beverage collection, by team leaders who will honestly explain the plus and minus of the beverage collection, while assisting with ways you benefit by using your rewards to help yourself financially, or others achieve their goal of small business ownership.
We have been playing around with possible bottle styles, also should they be plastic or glass. The mock-up gives an example of the shape we are moving towards along with a possible sip cap or seal cap.
Glass or Plastic
Some of the collection will be in glass and some plastic. The glass beverage collection are mixtures when combined to be bottled and warehoused contain a level of acids which my cause changes if stored for periods of time in plastic.( This info was a recommendation )
After doing lots of homework, we have decided to use SolarCity
Shotts Beverage Corp has been years in the making, and may take a few more before our opening. Detroit will be the first location. What will make us unique will be our leadership employment community interaction, use of solar technology, pay it forward small business program, community youth robotics workshop and selected beverage products. We believe the future of industry is community building.
Yes I still believe if we build or create a quality product people will select the better over the cheaper. Money people ( those with the capital willing to invest ) look at time of return and profit, and they like it short and fat.( short timeline with high return )
As I listen to their advice on what they believe the best direction regarding the business of Shotts should be. I became aware that I need to change my dream of bottling and distributing, which are labour intensive, and focus more on marketing existing product with concepts delivered via technology, and avoid labour intensive areas that cause capital burn with limited or negative return.
Money people are not evil. I have discovered that they have a deep understanding of the human animal. One type of person they described seeks money to buy things and exist, they’re believed to not understand the function of money. Investing in a project that employs this person will lead to loss of investment. Money likes technology, real estate, education, bio research and anything that can be used by people. But is afraid of anything that involves the high cost of employing labour.
This is my understanding of the conversations I had. The changes that will follow is based on those conversations along with the financial commitment.